Brother.vc is a classy brand set in the .VC domain extension, Presenting a timeless and reassuring face to the world. The sturdy feel to this outlook is reinforced by the straight and comforting messaging of the .VC extension. Making for a brand that effortlessly covers all bases. Leaving no room for the mind of the viewer to venture into any avenue that could lead to a loss in trust.

They are reassured. They are intrigued. They continue forth and feel fine about engaging with your offering. It has ticked the right cerebral boxes, the Brother.vc brand has passed muster.

High Risk-to-Reward Ratio

This will likely be the prevailing effect even with users that may not be familiar with the .VC domain extension — as the target word is just so clear and imbued with solid connotation and reliability/predictability.

That’s the beauty of the high risk-to-reward ratio that comes with the Brother.vc brand, you get the perfect hedge..

1) The power and savvy of the .VC messaging is leveraged among those in the know.

2) Most of the risk of losing those who who don’t care to be in the know is diversified away. This is because the keyword is just so strong, common and comforting that its deep-rooted, atavistic messaging cannot be majorly defaced or confused by a lack of knowledge among this section of users.

WIN-WIN-WIN

Meanwhile, a third group also figures in the calculations..

3) Those who are not yet in the know about the .VC extension but whom would wish to be in the know can be exposed to it via a safe and reliable brand. YOUR brand!

The sturdy and memorable Brother.vc gets to play the role of opening them to the .VC domain extension, producing along the way a unique tailwand for your brand. And a chance for you to build, in your offering, upon this revelatory state of mind among this third section of users.

Ready to benefit from being Brother.vc?