XR.fit is a forthcoming brand from popX! It’s a timely domain offering that’s ideally aligned with its youthful target audience. Another example of how, if correctly deployed, a new gTLD can make for a real killer of a brand.

Check out the popX blog for advice, inisight and musings on crafting savvy brand set in a ‘new G’. Or browse the curated collection of superclean new gTLD brands currently in the popX ecosystem.