This in-depth popX blog piece on .FM domains continues our exploration of alternative domain extensions. It looks into what .FM domains actually are and how FM domain names are being used by savvy branders..
Love.fm is a short, beautiful and superpositive brand set in an intriguing domain extension imbued with instant connotative recognition. And which continues to gain traction among high-value consumers.
The .FM extension is hot among radio station, podcasters and various niches in and around the music industry, such as event guides, promotion, ticketing, merch, recording, etc. But non-music related projects are also riding and roving free on the .FM wave.
