Ten years since the introduction of ‘new G’ alternative domain extensions, we take a look at why firms build brands around this asset class. And attempt to chart the intriguing and unique messaging opportunities that have emerged in the ‘new G’ space..
Tight new gTLD brand that oozes authority and savvy. Set in an up and coming extension seeing growing adoption among astute players in FinTech, crypto, web3 more broadly and the wider financial services industry, this short, call-to-action verb works a treat.
We quite like the idea that you can run finance, and convey this assured message so succinctly to your audience. Or treat the keyword as a noun and run your brand that way.
Timely, trending and endearing, Superbot.io is a soaring domain set in the equally robust .IO domain extension. This is a quirky-cutesy .IO domain that’d work great as an AI brand.
But there’s broader use cases on the table here, as it’s a more ’empty vessel’ domain than that; a product of common and often ambiguous use of the keyword in multiple areas..
Impactful, sudden and quirky, Stalker.io is a typical popX domain from the Highly Disruptive range.
We love this bold yet playful brand and the forward-thinking marketer can have so much fun building an emphatically unique brand story.
Dilemma.io is a forthcoming brand from popX! Watch this space for the in-depth domain review. Or skip ahead to make Dilemma.io yours today!
Map.so is a short, clean and supercrisp brand set in the steadily stomping .SO domain extension. It’s a domain that makes an immediate impression in one way or another, so it’s up to you whether your offering could benefit from this head-on effect.
As for the offering itself, it’s such a common, short and culturally imbued keyword that there are really so many directions you can take you brand story. This flexibility is taken to next level, too, as Map.so is the epitome of an ’empty vessel’ domain, leaving you so much room in which it brand it the way YOU want.
A timely ‘new gTLD’ domain that could provide the owner with a swanky brand in a range of fields. Diamonds are such common shapes and parlance in branding, that to you market nearly anything under their precise, veering towards flawless guise.
However, if as the user of AI.diamonds you’d care to deploy it in a more literal sense, you’d be holding a primely poised window into a high-end luxury industry that is suddenly experiencing disruption not seen since the birth of modern mining methods…
A playful brand set in the .XYZ still a-walking on high. This is a fun domain that instantly captures the imagination! Built as it is on a dictionary word that stirs a slew of positive associations and mental popups.
If you know your audience like you think you do, this is the brand for you..
Oust.xyz is neat little domain, set in an extension which is very much en vogue. It is .XYZ branding done right — centered by a snappy dictionary word that instantly conjures an image, sensation or drive in the encounterer.
Like many popX brands, Oust.xyz is a very ’empty vessel’ type of domain: The perfect open canvas for the particular disruptive mind(s) that see their branding road ahead within the tight frame of its four letters and facilitative appendage.
Wharfland.com is a more fancy shmancy, hands-off brand set in that old constant, the .COM extension. It’s a dictionary word that has an uncanny knack of reeling in the hearer while retaining a certain quality of familiar unfamiliarity.
Divert.xyz is a forthcoming brand from popX! Skip the prelude and acquire Divert.xyz today!
Chieftain.xyz can only be deemed a powerful domain. Composed of a word of kingly power and an equally powerful extension, its branding proposition is clean yet intriguing.
The unusual strength and heritage of the word played upon by the energy of the .XYZ extension. Making for a sparky brand that’s strikes the user as being perpetually on the boil but also drawing on deep layers of knowledge and know-how handed down.
Robust .IO domain that combines a sense of power and an awareness of the playful side of life/the ocean. Set in what has become the default domain extension for high-technology and high-innovation startups and established players alike, the exact match domain CryptoWhale.io is right on the money.
This clean .IO will make the ideal anchor for a serious cryptospace mover, as it accomplishes its task so effortlessly..
XR.fit is a forthcoming brand from popX! It’s a timely domain offering that’s ideally aligned with its youthful target audience. Another example of how, if correctly deployed, a new gTLD can make for a real killer of a brand.
Check out the popX blog for advice, inisight and musings on crafting savvy brand set in a ‘new G’. Or browse the curated collection of superclean new gTLD brands currently in the popX ecosystem.
Mr.World is a forthcoming brand from popX! Watch this space for the in-depth domain review. Or venture on ahead and make Mr.World your quite unique domain home today!
A neat 4-letter brand play that hits its target.
This aged 4L dot com sends a message of prestige and reliability to the user. Sturdy and techy sounding, it would make the ideal home for a more backend project.
For our money, it rings of hardware or data services, with the letter construction carrying beneficial traces of similar usages in these areas.
VRgames.xyz is a forthcoming brand set in what is quickly becoming the default extension for web3-era projects — .XYZ! Watch this space for the in-depth domain review!
Or register your interest in acquiring VRgames.xyz!
This unique web3 domain set in dot com grabs the sentiment and meme culture of several emerging spaces, and the whole web3 affair generally.
And with a straight-up slogan like ‘Lie like a rug’, you’ll at least appear honest(ly crooked).
You’d be working a branding full 180 to brand off it, but when you see what other brands are in this space, you bet rug3 will fly in the metaniftycoincash web3 wordl.
And with a slogan like ‘Lie like a rug’, you’ll at least appear honest!
Love.fm is a short, beautiful and superpositive brand set in an intriguing domain extension imbued with instant connotative recognition. And which continues to gain traction among high-value consumers.
The .FM extension is hot among radio station, podcasters and various niches in and around the music industry, such as event guides, promotion, ticketing, merch, recording, etc. But non-music related projects are also riding and roving free on the .FM wave.
ingroup.xyz is an elite single-word domain that is perfect for a brand that wants to create an air of exclusivity or indulge the human need for community — surely needed among the humanfolk now more than ever!
The .XYZ extension setting would also be well-geared towards the latter take, with so many strong communities rapidly developing around .XYZ homes, the messaging of a community-driven ingroup.xyz would receive beneficial tailwinds from this trend…
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