Dog.so

Dog.so is a supershort one-word brand set in the intriguingly innovation-focused .SO extension.

It’s as of yet not entirely clear what Dog.so will bring to the world, as it’s a true ’empty vessel’ of a domain domain. It works without it being overly clear why it works – until the creator puts there specific stamp on it. As such, this is a domain which stands 100% ready for the approach of your branding iron.

SO domain

The Trending .SO Extension

This is how so many of the early .SO adopters are using this extension. Taking a tidy dictionary word in whichever brand direction they choose. This already includes well-funded projects like Circle.so and Notion.so (and its companion productivity booster, Super.so).

Indeed, adoption in the productivity space has been pretty central to the evolution of the .SO extension so far, and the movers have also tended to follow this word choice trend (see projects like Beyond.so, Opal.so, Morgen.so, Rock.so, etc.)

Sustaining the Breakout

Seeing such ‘serious’ projects already onboard bodes well for the future of the .SO domain extension. As it means the office crowd are already here. Sometimes it can be tricky for a breakout extension to be taken seriously, as there is a period of familiarization.

During this time, a large part of the value of the extension tends to be a driven by the quality & clout of the projects that’ve already bought in.

As they say, nobody wants to be first and nobody wants to be last, so there tend to be a deal of watching from the sidelines early on. .IO saw similar adoption by productivity players during the first stages of its development into the beast extension it is today.

.SO domain extension

Extras: Logo. Options on an .SO pet pairing.

Touchwords:Loyal. Lusty. Likeable.

Adoption in the Cryptospace

A host of actors in the wider crypto space are already on .SO. Some of the sweetest sounding projects from a phonological perspective (earspective) have to be Parcel.so and Stake.so (now assumed into the Coinbase family).

Alongside the steady flow of adoption has come the steadily soaring adaptation of the costing aspect of .SO. Standing so far at the top of the pile is Meta.so, which sold for a saucy $149k.

.SO domain

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.SO domain extension

Superyacht.xyz

Dog.so is a supershort one-word brand set in the intriguingly innovation-focused .SO extension.

It’s as of yet not entirely clear what Dog.so will bring to the world, as it’s a true ’empty vessel’ of a domain domain. It works without it being overly clear why it works – until the creator puts there specific stamp on it. As such, this is a domain which stands 100% ready for the approach of your branding iron…

Clap.gg

Dog.so is a supershort one-word brand set in the intriguingly innovation-focused .SO extension.

It’s as of yet not entirely clear what Dog.so will bring to the world, as it’s a true ’empty vessel’ of a domain domain. It works without it being overly clear why it works – until the creator puts there specific stamp on it. As such, this is a domain which stands 100% ready for the approach of your branding iron…